Posts Tagged ‘language’

The end of awesome

Wednesday, January 6th, 2016

spicoliI know i’m going to come off like a crochety word nazi, but i don’t care. I demand a total and immediate moratorium on awesome.

The a-word has been the most tenacious meme ever to infest the English language. Like some kind of evil invasive species, it has strangled out every native adjective. Ad-copy writers (oops i mean content providers) shove it into every slogan and tagline. CBC announcers and politicians hiccup it like some kind of chipper Tourette tic. It is everywhere, and it is boring. (more…)


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